| Apple wanted to develop a distinctive interactive retail point-of-purchase display for 
marketing Mac-compatible CD-ROMs in computer and software retail stores where floor space was at a premium. 
 This design featured a Mac demonstration system with a custom graphic interface 
and an oversized trackball, but no keyboard, housed in a locking clear acrylic housing. The display had 
clean shapes and adjustable shelves to fit a variety of CD packaging. The footprint was triangular to fit at the end of an aisle or in a corner.
 
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